Sumitomo

PDF brochure cover

PDF brochure cover

PDF brochure spread

PDF brochure spread

Poster

Poster

Poster

Poster

Poster

Poster

PDF brochure spread

PDF brochure spread

PDF brochure spread

PDF brochure spread

Emailer

Emailer

Emailer

Emailer

Comms with character

Sumitomo had a clear idea of what they wanted their benefits brand to look like. The character SEB was developed from some sketches put forward by the HR team at Sumitomo. Here at Ralph we refined the character, bringing him more in line with the Sumitomo brand and adding a touch of personality.

As the face of Indicate, the benefits scheme provided by Lorica Employee Benefits, our man SEB was let loose across a range of communications; an interactive PDF, posters and an email campaign.